ONLINE EVENT – Navigating the design to manufacture journey: building a business case
Building a business case
22nd April | 1200-1300
ABOUT ONLINE SERIES
Turning an idea into a scalable, commercial product is a challenge that faces many entrepreneurs, innovators and SMEs. Developing a new product, new functionality or new customer experience can be difficult, and the design to manufacture process must be given careful consideration to ensure that development costs and timelines are managed effectively.
Navigating this process can be daunting and good communication between stakeholders is vital. By understanding what designers and manufacturers care about, it will be easier to establish the good relationships and processes that will avoid costly, time consuming changes further along the development process.
Product Design Scotland in partnership with the KTN Manufacturing Team have curated an exciting and informative lunchtime programme – join us each week for an opportunity to hear from representatives across the design to manufacture space. Experienced innovators and specialists will give their own perspectives on the challenges and important considerations that should inform early stage product development.
Grab a tea and a sandwich and join Abi Hird and Alastair McInroy each Wednesday for expert insights, stimulating debate and an opportunity to join our diverse and vibrant community collectively focused on navigating the design to manufacture journey.
ABOUT EVENT
Often innovations are technically brilliant! However, to successful traverse from design to manufacture the opportunity, the offer and the capability of the business must align. It’s no mean feat! The second session in our series covers an important topic, one which is frequently overlooked until it is too late!
Hear about some thought provoking ideas from our engaging speakers:
- Dr Jake Larson – Knowledge Transfer Manager, Design and Innovation Effectiveness, KTN
Bringing together the components of a successful innovation: the opportunity, the offer and the capability
- Mark Shayle – Founder at Ape
Market Drivers: sensing what’s topical and timely and making moves accordingly
- Professor Tim Vorley – Deputy Dean & Professor or Entrepreneurship
Developing innovative business models and considering suitable business models for your innovation.